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Graphic symbolizing Search Engine Optimization.

Is SEO Worth It For Small Business

Is SEO worth it for small business? The simple and direct answer is yes! There you have it, the blog post is done...next question, please. Well, I’m sure you know there is more to it than just a yes, right? It’s all well and good to know that SEO is valuable to small businesses, or any business for that matter, but it would probably be good to know why it is worth investing in. L...

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A collection of some of the most famous logos in the world which includes Nike, McDonalds, Starbucks, and others.

Why Are Logos Important For Your Business

I want you to try an experiment with me. Take a look at the 6 logos in the featured image of this blog post. You will notice that none of them have their company name associated with them. The first thing that I would like you to try and do is see if you can identify what company belongs to each logo. The second thing I want you to do is think about what comes to mind when you look at those log...

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A cheap website being made using a desktop and a website builder like Wix, Weebly, or Squarespace.

How To Build A Cheap Website

For some small businesses in Lakeland, FL and elsewhere around the country, there just isn't enough of a budget to pay for having a professionally built website. Until the right amount of capital can be saved, you may be forced to find a cheap means of getting your business online. In order to accomplish this, there are really only 2 alternatives that you have...build the website yourself (DIY)...

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Graphic showing the relationship between Domain Authority and search engine results.

Domain Authority: What Is It & How To Improve It

Domain Authority is a score that ranges from 1 to 100. It was created by a company called Moz to predict how well a website will rank on search engine result pages, which are also referred to as SERPs. Scores for the Domain Authority (DA) of a website are based upon a logarithmic scale that is influenced by a collection of factors. These factors evolve over time due to machine learning algor...

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